YOUR EYES DON’T LIE
What you see is progressive, modern design. A stance that rules the road while never being more than a few centimetres above it. The Optima’s design characteristics are motivated by innovation and realised by art. This includes a bodyshell conceived as a single futuristic unit with an arresting silhouette. The striking front end is refined by the sharply contrasting black of the signature Kia radiator grille, bezel frame headlights and lower air dam.
High-tech LED rear lights and reflectors make sure the front doesn’t get all the admiring glances by emphasising an elegant visual flow. The coupe-like roofline, flowing smoothly into the high rear deck, merges uninterrupted with the strong roof pillar.